Joico

Joico Color Balance Purple Shampoo - 300ml

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$33.95
 

May the force be with you: We think this shampoo deserves honorable mention for its ability to give the phrase "to serve and protect" a whole new meaning. The unique colour-correcting formula preserves cool platinum blondes and silver foxes by keeping nasty brassy tones at bay while safeguarding hairs vibrancy.

And theres more: Powerful ingredients provide a shield against damage, and strengthen hairs natural defenses. No shrinking violets here.

Perfect choice for:

Blondes (especially platinum) and gray/silver hair.

Heres how:

Massage into wet hair and allow the shampoo to absorb for three-to-five minutes, then rinse. Repeat the process two or three times per week, alternating with your regular shampoo.

The inside secret:

Its a two-pronged approach: The Multi-Spectrum Defense Complex protects colour from fading and losing vibrancy; exclusive Bio-Advanced Peptide Complex repairs, protects, fights frizz, and adds shine with every single application

 

Apply to wet hair. Lather. Leave in 1-3 minutes. Rinse. Use 2-3 times a week, alternating with your daily shampoo. Follow with Color Balance Purple Conditioner for best results.

Directions are a general guide only. Please read the back of the products label for full instructions.

Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamide Mipa, Disodium Cocoamphodiacetate, Glycol Stearate, Sodium Chloride, Butyrospermum Parkii (Shea) Butter, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Arginine Hcl, Phosphatidylcholine, Rosa Canina Fruit Oil, Cocos Nucifera (Coconut) Liquid Endosperm, Hydrolyzed Algin, Sea Water/Maris Aqua/Eau De Mer, Chlorella Vulgaris Extract, Sodium Cetearyl Sulfate, Cocamidopropyl Betaine, Guar Hydroxypropyltrimonium Chloride, Cetyl Alcohol, Acrylates/Aminoacrylates/C10-30 Alkyl Peg-20 Itaconate Copolymer, Dimethicone, Sodium Citrate, Citric Acid, Peg-4 Laurate, Disodium Edta, Polyquaternium-7, Dmdm Hydantoin, Iodopropynyl Butylcarbamate, Sodium Benzoate, Methylchloroisothiazolinone, Methylisothiazolinone, Phenoxyethanol, Potassium Sorbate, Linalool, Limonene, Fragrance/Parfum, Blue 1 (Ci 42090), Ext. Violet 2 (Ci 60730), Yellow 5 (Ci 19140).